title Factor

Quote Title

The title is or contains quoted speech.

Quotes promise a real moment — the viewer clicks to see it delivered in context.

Regular Videos

+33%

trend only

Top 10% Video

+68%

solid pattern

Average Video is the effect on a typical video. Top 10% Video is the effect on the videos that broke out (top decile of views) — so you can see whether a factor helps most videos a little, or pushes the top performers much higher.

When present

This title is or contains quoted speech.

Example

"You Should Resign" — Senator Confronts FDA Chief

When absent

The feature is absent from the title.