title Factor
Asterisk
Whether the title contains an asterisk (*), usually flagging a footnote, qualification, or censored word.
Asterisks are rare in political YouTube titles — base rate well under 1% — and typically signal either humor (a censored expletive) or qualification. Coefficient will be noisy due to low N; possibly flagged as underpowered by B11 in v1.1.1.
Shorts
-44%
solid pattern
Top 10% Video
-34%
trend only
Average Video is the effect on a typical video. Top 10% Video is the effect on the videos that broke out (top decile of views) — so you can see whether a factor helps most videos a little, or pushes the top performers much higher.
When present
The title uses an asterisk for emphasis, qualification, or censorship.
Videos with this factor
This is a Sh*t Show
Adam Schiff
256K views
What the F*ck is up with Trump Seeking a Third Term?!
Eric Swalwell
7K views
Republicans are out of their F***** minds
Jimmy Gomez
2K views
A Trump 3rd term? Pests getting into our groceries? I asked if this sh*t is legal.
Sydney Kamlager-Dove
1K views
Rosen: Hegseth just likes to blow sh*t up
Jacky Rosen
1K views
When absent
No asterisks in the title.
Videos without this factor
Bombshell Tariff Ruling on Today's Legal Minute
Adam Schiff
185K views
10K views
Dad Advice: My 3-year-old negotiates EVERYTHING
Jimmy Gomez
3K views
The American people deserve the truth and accountability.
Maggie Goodlander
2K views
Senator Markey Slams White House Ballroom Project
Edward Markey
1K views